Nick Diaz may have a huge hurdle in the form of Georges St-Pierre in front of him, but already White is planning for the worst. As White puts it, he will have a ‘come to Jesus moment,‘ with Diaz, should he win the title . Meaning if he misses any press obligations with the title, he will be stripped.

“If he wins, you know, we are seriously going to have to have a ‘come to Jesus meeting,’ you know what I mean? The guy is very, very hard to deal with, we’ll see what happens. I got to tell you this, though, I leave tonight for Montreal. The press conference is tomorrow, I’m excited for the press conference and I’m definitely excited for the weigh-ins ’cause, you never know what you’re going to get. Well, let me tell you what, if he does not show up tomorrow for the press conference, it is not going to be good. I don’t know what I’ll say or what I’m going to do, but I’ll tell you what — it will not be good. If he wins the title he’s going to have to come to Vegas and we’re going to have to sit down and we did this already when we signed his new deal, but I’m going to have to tell him, ‘If you miss anything, I will strip you of this title,’ and you know what I mean? I don’t know what else to do. I really don’t know what else to do.”

The implications of Diaz missing press obligations are sadly high as he is no fan of the lime light. The point proves what White has said time and time again – the UFC is a business, as well as a sport. Just as the fighters are expected to know a broad spectrum of martial arts, they must also fulfill fan interest and handle media obligations.