As soon as Bellator announced that it was moving Michael Chandler-Eddie Alvarez II to SPIKE, after “Rampage vs. Tito” fell apart, speculation began as to what kind of ratings the card would pull. Well, according to figures SPIKE has released, the numbers are pretty, pretty good.
The November 2nd event, which went down in Long Beach, California, reportedly delivered 1.1 million viewers for SPIKE from 9:00pm-12:45am. Yes, that makes it the most watched Bellator event in history, and according to the press release, “the most watched mixed martial arts show on television this fall.”
As far as the ratings particulars, the card’s broadcast peaked with 1.4 million viewers just after 11 PM, and “reached its high mark with Men 18-49 with a 1.1 rating for the Alvarez-Chandler bout. The telecast also ranked #2 in cable in its timeslot with Men 18-49.”
So, to put this into some perspective, Bellator 100, which featured a highly anticipated rematch between Douglas Lima and Ben Saunders, drew an average of 700,000 people. While the numbers fall short of what the UFC typically pulls on FOX, as UFC on FOX 8 drew just over 2 millions viewers, clearly it’s reason for Viacom to celebrate. If the stacked card had flopped, and had drawn less than a million viewers, then probably a few panic buttons would have been pushed.
Oh, and if you missed the epic fight, SPIKE has announced that it is replaying Chandler-Alvarez II Friday night at 8:00PM, as the lead in to Bellator 107. Nice.
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